Transforming complexity into scalable systems
I bridge creative vision and technical execution through strategic UX, design systems, project management, and enterprise-grade documentation that empowers teams and delights users.
View Case StudiesStrategic Impact Through Systems Thinking
My unique background spanning graphic design, web development, and UX strategy enables me to identify opportunities others might overlook and deliver solutions that scale.
Strategic UX
- Systems Design
- Content Strategy
- SEO Strategy
- User Research & Testing
- Information Architecture
- Design System & Pattern Library Standards
Technical Skills
- Adobe Experience Manager (AEM)
- WordPress & CMS Platforms
- HTML/CSS/JavaScript
- Figma & Design Tools
- Documentation Frameworks
- Accessibility Standards
Leadership
- Cross-functional Collaboration & Leadership
- Project Management
- Stakeholder Management
- Change Management
- Design-Dev Handoff
- Design System & Pattern Library Governance
Background
- Bachelor of Arts in Digital Technology & Culture
- Specialized in User Experience & Minoring in Psychology
- Multidisciplinary Training
- Startups, Nonprofits, & Fortune 100 Companies
- Enterprise Experience
Case Studies That Drive Results
Strategic initiatives that transformed user experiences and organizational workflows through systematic design thinking and deep technical understanding.
Bridging Design and Development Through Strategic Documentation
Developed a documentation-focused Atomic framework for Intel.com that supported two concurrent AEM systems: the legacy platform currently in production and the new Atomic design system. This framework bridged the translation gaps between design and development, minimizing rework and accelerating delivery across teams.
Standardizing Adobe Experience Manager Dialogs at Intel.com
Transformed the authoring experience for over 125 content creators across more than 80 AEM webpage patterns on 700,000+ pages. By standardizing AEM dialogs and streamlining interaction patterns, I reduced complexity, improved usability, and increased author efficiency for global teams.
Nearly Doubled Unique Visitors Through Strategic UX & Marketing
Led UX strategy, design system development, and digital marketing planning for an acupuncture school, nearly doubling unique visitors from 284 to 557 monthly average and driving 167% growth in program interest within four months through a comprehensive digital redesign.
Let’s Transform Your UX Challenges
Ready to bring structure and clarity to complex digital systems? Let’s discuss how strategic UX and design systems can drive your organization forward.
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