Project Overview
Link: pnw-urban-gardening (opens in new tab)
This project delivers a multi-format educational resource that shows Pacific Northwest residents how to live more sustainably through gardening. The website covers the benefits of gardening and composting, a video remix demonstrates effective composting techniques, and an illustrated infographic provides a regional planting guide, container- friendly plant lists, frost schedules, and season-extension methods.
Role
Designer, Producer & Developer
- Conceptualized and developed the full project around local gardening advocacy.
- Designed, illustrated, and wrote all website content.
- Produced multimedia assets, including an illustrated infographic and video remix.
- Hand-coded a responsive website using HTML and CSS.
- Researched Pacific Northwest growing conditions and sustainable practices.
- Produced educational video content on composting techniques and their benefits.
Project Scope
An accessible, multi-format educational resource for sustainable urban living:
Website Design & Development
- Built a website showing how urban gardening reduces environmental impact and fosters healthier communities.
- Provided actionable tips for sustainable, affordable gardening.
- Hand-coded a fully responsive site for optimal viewing across all devices.
- Designed an intuitive information architecture that guides users through gardening concepts step by step.
- Developed a cohesive visual identity rooted in the organic, eco-friendly nature of the topic.
Educational Content Creation
- Produced a video remix that teaches composting for soil production, fertilization, and waste reduction.
- Designed an infographic featuring a Pacific Northwest planting schedule, container-friendly plants, frost dates, and season-extension methods.
- Wrote comprehensive content on the benefits of urban gardening and sustainable practices.
- Illustrated custom graphics and icons to strengthen visual communication.
- Researched and compiled region-specific gardening data for the Pacific Northwest.
Multimedia Production
- Produced and edited a composting video remix demonstrating proper techniques.
- Created an illustrated infographic with planting schedules and growing tips.
- Designed all visual assets, including graphics, icons, and layout elements.
- Optimized multimedia content for web delivery across screen sizes.
Tools Used
- Figma
- HTML & CSS
- Adobe Illustrator
- Adobe Photoshop
- Adobe After Effects
